BRUCE: The Conference

The Rotary District 9980 Conference is an annual event held to enable Rotarians to come together for fellowship and inspiration. 2018 saw the conference hosted in the beautiful city of Dunedin.

Incoming District Governor Bruce Cowan and his team required help to promote the conference, aptly named BRUCE (Brilliant Rotary Unique Conference Experience).

This project included the development of the logo and a suite of collateral, the key element of which was the short promotional video made to tell the BRUCE story and encourage attendance at the conference all the while promoting the many great things to do in Dunedin. Walsh & Beck worked closely with the conference committee to produce this irreverent and fun story promoting the May 2018 conference and Dunedin as a destination.