The Southern Trust

The Southern Trust is one of the top five gaming trusts in New Zealand, in late 2016 they approached Walsh & Beck to develop their first marketing and communication strategy.

Walsh & Beck worked closely with The Southern Trust management to research the industry, identify opportunities for growth and deliver a strategy that has already had positive impact for the organisation.

Work included: qualitative reassert, strategy development and implementation, case study development, the ongoing development and execution of a robust media plan, and graphic support.