As a full service agency we bring a strategic overview to all projects. Our passionate team of specialists represent fresh thinking, innovation, and creativity.
As the Director of Walsh & Beck, Paula leads the strategic and creative direction of the company. She has over 20 years experience working in senior marketing and communications roles and holds a BCom Marketing from the University of Otago. Paula is an accomplished all-rounder who works across the marketing spectrum.
Prior to establishing Walsh & Beck she was the marketing and communications manager for award winning architecture practice Jasmax. She is an ‘out of the box thinker’ who applies a fresh filter to all of her client work.
Katie holds a BCom Marketing from the University of Otago and has worked in senior marketing and sales roles for a diverse range of organisations in New Zealand and overseas. Some of Australia and New Zealand’s most iconic brands including Mainland, Darrell Lea and Fairfax Media have benefited from her marketing talent.
Just prior to joining Walsh & Beck Katie was Regional Manager for Fairfax Media in Dunedin, a role that combined her strategic and business management skills. As a specialist in marketing strategy she will help bring clarity to any sector, brand or marketing challenge.
Luci excelled during her time at Otago University, taking out the Design prize for highest level of attainment in the second year of her study towards a BA in Design Studies. She then cut her teeth in student media, spending a year as Technical Editor at Critic magazine. While working there she picked up Best Cover design at the Aotearoa Student Press Association awards.
Prior to joining Walsh & Beck in 2016, Luci spent 3 years at the Otago University Students’ Association as their sole designer. This role included creating all the branding and collateral for the immensely popular Dunedin Craft Beer & Food Festival.
Cat is Walsh & Beck’s digital marketing expert, specialising in copywriting, SEO and social media strategy. Prior to joining Walsh & Beck Cat worked in the UK in different creative and SEO agencies, helping to create dynamic content strategies that helped increase brand awareness and aid technical SEO.
Cat also has a BA Hons in film and video and has previously worked on various TV and online advertising campaigns as an editor and production assistant.